ENHANCING QUALITY OF LIFE
The Municipal Affairs Awareness initiative aims to encourage a community sense of pride in the surroundings in NEOM and motivate the communities to preserve and protect their environment The annual campaign focuses on driving a culture around proper waste disposal by boosting awareness through showing an informative video and distributing 20 banners under the slogan “Thanks for Keeping NEOM Clean” The initiative also included several community engagement activities such as a two days event at the Tabuk Park Mall an event in NEOM community 1 a ten days partnership event with the Safety sector at the University of Tabuk three visits to schools and several special events within NEOM Additionally the initiative established the use of eco friendly bags at all retailers and gas stations as an alternative to plastic ones